24 September 2007

No Longer Under Wraps

Waiting for the moment when everything will be unveiled!

I admit it. We've been savoring a secret around here. It's been a little tough to keep under wraps. And today, after many, many months of dreaming, planning, and behind-the-scenes work, today is the time to debut it.

Many of our local customers may have caught the item about our shop in Diana Rossetti's Boldface column in yesterday's Canton Repository (click on the highlighted link above, then scroll all the way down to the bottom to read about us under Omnium-Gatherums).

While the final touches are still being prepped for our Big Reveal ("officially" scheduled for October 1st), I think now's a good time to bring you all into the loop!

As we approach the anniversary of the opening of our brick-and-mortar location here in Jackson Township, we are simplifying the shop's name. As of October 1st, the shop you have known as The Blissful Home will now be called, simply, THE BLISSFUL. Our new tagline, French-Inspired Finds & Furnishings, completes the package. As you know, I frequently refer to the shop in print as The Blissful. Now we are "officially" simplifying for two reasons: 1) to better reflect our Euro sensibility (with the new tagline), and (2) to better reflect the breadth of our offerings. Our scope stretches way beyond the home; not only do we offer accent furniture, art, lighting, mirrors, and home accessories, but we also have an array of apothecary, candles, jewelry, stationery, gourmet products, unique gifts, and ladies' apparel and accessories. THE BLISSFUL reflects our lifestyle approach to appointing your home and yourself.

Over the next few weeks, watch for our chic new storefront signage to be installed, as well as our new sign on the corner of Fulton and Dressler. Our gorgeous new website will go live on October 1st at http://www.theblissful.com/. There's nothing there yet, but please bookmark us for future visits! (For all of you who have asked, we are adding online commerce in January.) In addition, our blog (which you are currently reading) will be re-styled and make its home at a new URL, to be announced in about a week. Check back here for one last post, which will lead you to the new URL. The blog site you are currently reading will remain active and serve as our archives.

Local customers, please watch your mailbox in October for a personal invitation to THE BLISSFUL Unveiling & A French-Inspired Noel. This weekend soirée will feature shopping promotions, gourmet food and drink, and of course all of our wonderful holiday decorations and new finds perfect for gift-giving or for keeping! Please save these dates: Thursday, Nov. 1st, Friday, Nov. 2nd, and Saturday, Nov. 3rd, during regular store hours. Watch for our next post!


Maryam in Marrakesh said...

What could be better than the word Blissful? Sigh. Nothing, I think.


I wish you great success! I look forward to visiting your new site. Keep us all posted! Take lots of pics.

cityfarmer said...

It's really really late, but I will stop back tomorrow...found you over at parisiennefarmgirl..(I'm the mom)

melissa @ the inspired room said...

Oh, that is VERY EXCITING indeed! I love the new name. It is BLISSFUL!

I hope to see lots of photos soon!

Take care Abby! You are doing some amazing things and I wish you all the best in your endeavors!


witsendcreations said...

I can't wait for the invite in the mail!!! And I can't wait to get out my Christmas stuff I bought from you LAST YEAR!!!
woohoooo~ the Blissful!

dahlias said...

Soooooo excited for you Abby!!!!! I can't wait to see the rest of what you have in store for us!

these flowers, this moon said...

This is going to be good!

Lisa said...

That's really exciting. Good luck with the venture. I'll check back to see more.